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Specialist - Social Media

Location(s): Lagos
Specialization: IT/ Software
Application Deadline: Job Listing Expired
Job Type: fulltime
Job Details


Job Title: Specialist Social Media
Location: Lagos,NG
Job Summary
Define, develop and gain buy-in for the implementation of strategic initiatives aimed at enhancing Etisalat Nigeria's social media engagement activities
Build links within social media circles; socialize relevant social media communities on Etisalat Nigeria's online presence
Principal Functions
  • Create and gain buy-in for a comprehensive social media strategy which includes programmes aimed at utilizing social media marketing techniques to increase visibility, membership and traffic for all Etisalat Nigeria products, services, activities and events
  • Ensure that implementation of all social media strategic initiatives is in line with Etisalat Nigeria's overall business and corporate communications objectives
  • Enhance Etisalat Nigeria's social media outreach by conducting research to identify relevant online influencers
  • Collaborate internally on developing and managing online strategic partnerships for all business units/ functional areas and projects
  • Keep abreast of social media tools, trends and applications in order to apply acquired knowledge towards continuously improving and enhancing Etisalat Nigeria�s use of social media in achieving overall corporate objectives
  • Strategize with the Manager-Public Relations to drive and embed adoption of innovative social media techniques and practices in the corporate culture and for all products and services
  • Support the Manager-Public Relations with continued development and promotion of best social media practices and thought leadership
  • Measure the impact of social media on overall marketing efforts
  • Collaborate with other members of the Public Relations team to amplify social media activities
  • Perform any other duties assigned by the Manager-Public Relations
Educational Requirements
First degree in the Arts, Social Sciences or any other relevant disciplines
Experience,Skills & Competencies
Between two (2) and five (5) years directly relevant post-NYSC work experience, preferably in a role managing social media for a corporate organization or agency
Experience in digital media and website management will provide an advantage
Ideal candidate must be able to demonstrate attitudinal and functional competencies in the following areas:
  • Extensive familiarity and proficiency with Web 2.0 social networking and collaboration technologies, including the internet, social media sites, search engines, discussion boards, blogs, video sharing sites, podcasting, wikis, webinars etc
  • Strong skills in database and information technology management
  • Preference for working in a fast environment with minimal supervision
  • Strong interpersonal skills with a desire to work in cross-functional teams
  • Ability to create social media content
  • Excellent written and oral communication skills
Job Requirements
Required Experience: 3-5 year(s)
Desired Courses: Arts, Social Sciences or any other relevant disciplines
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