August 07, 2017
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PPC Limited is recruiting for fulltime Marketing Manager.

Job Details

·         Develop strategy, marketing plan including developing product positioning, developing innovative key messages and defining the detailed plans for promotional/ advertising and sales activities in the country.

·         Effective execution of all the marketing activities planned through the field force in co-ordination with the General Manager

·         Plan new product launches from estimating the market size, to our volume plans , to final launch plan and then implement the same

·         Research industry trends and competitive intelligence through survey and knowledge building programs to guide positioning decisions and ensuring that the field force is kept up to date.

·         Design promotional inputs and schemes for the Healthcare Business in coordination with General Manager

·         Have close liaison with field force to assess the response to promotional materials and ensure that these materials are being used optimally.

·         Deploy effective KOL strategy and monitor implementation.

DIGITAL MARKETING

·         Plan and execute all web, SEO/SEM, marketing database, email, social media and display advertising campaigns

·         Design, build and maintain our social media presence

·         Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

·         Identify trends and insights, and optimize spend and performance based on the insights

·         Brainstorm new and creative growth strategies

·         Manage the Healthcare Business website including writing, editing and approving website copy and producing relevant content for their blog and e-books

·         Manage external agencies /outsourced work

Job Requirements

Min Required Experience:

6 year(s)

Min Qualification:

Bachelor's Degree/HND

Desired Courses:

Not Specified

Other Requirements:

·         Degree level education in Business, Communication, Marketing or related degree.

·         Knowledge of Medical Devices will be an added advantage

·         5 + years of marketing /digital marketing experience (client side or agency)

·         Previous exposure to a broad range of digital marketing channels

·         Experience in planning and executing scientific/medical events, workshops, symposia etc.

·         Essential hands on experience managing Google AdWords, Facebook and email campaigns

·         Proven experience in managing productivity, ability to prioritize and meet deadlines in a fast-paced environment.

·         Sufficient knowledge of brand building- FMCG experience an added advantage

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About Ppc Limited

  • Type: Private
  • Headquarters: 8 Kofo Abayomi street, Victoria Island Lagos.

PPC (formerly Philips Projects Centre) is a wholly Nigerian-owned limited liability technology company. Its core activities are primarily geared towards providing specialized integrated solutions and ...Know More about Ppc Limited

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