April 17, 2019
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Prisdav Consulting is recruiting for fulltime Senior Brand Manager.

Job Details

Our client, a leading FMCG company in Nigeria, is recruiting suitably qualified candidates to fill the position below:

Job Title: Senior Brand Manager

Location: Lagos

Job Description

  • Our client is seeking to recruit a Senior Brand Manager to look after and expand key brands of the product portfolios
  • The ideal candidate will in addition to brand management, be responsible for new product development (NPDs).

Job Summary

  • To develop, own, design, and assess new and existing company products
  • Oversee all stages of product development, from initial concept art, to finalization and distribution. Develop strategies to close gaps in the marketplace
  • Work with market researchers to identify how to reflect a brand's attributes in a new product, ensuring customer value and satisfaction with that product.

Key Responsibilities

  • Build and develop a marketing team which is competent, commercially astute, dedicated and efficient
  • Manage nationwide marketing, advertising and promotional staff and all relevant activities
  • Develop new marketing strategies that will improve sales and revenue performance
  • Develop promotional material and distribution
  • Train the marketing team for prospective client meetings, presentations, etc.
  • Manage and develop a team of strong product line managers/merchants/buyers representing multiple categories to meet financial and operational goals
  • Expertly negotiate from a position of strength, using data to drive targets, and think holistically about cost inputs, including product costs, accruals for damage and freight, volume discounts, etc
  • Manage the budget and sales forecast
  • Any other assigned duty.

Job Requirements

Min Required Experience:

10 year(s)

Min Qualification:

Bachelor's Degree/HND

Desired Courses:

Not Specified

Other Requirements:

Required Qualifications

  • B.Sc/HND in any Business related field
  • Master's Degree or an additional qualification is an added advantage

Required Experience:

  • 10-15 years cognate work experience
  • FMCG experience; Understand market research
  • Strong knowledge of social media and digital marketing
  • Strong campaign activation and Trade marketing activations
  • Data management using data to inform strategy
  • Ability to leverage brands through social media, PR
  • Experience working with other markets/ distributors

Required Skills:

  • Analytical skills and attention to detail
  • Creativity and an ability to produce innovative and original ideas
  • Team working skills
  • The ability to manage and allocate budgets
  • Written and verbal communication skills
  • Time and project management skills, including the ability to work on multiple projects at the same time
  • An ability to think strategically and come up with campaigns.


How to Apply
Interested and qualified candidates should send their CV.

Note: Use Job Title as subject of the mail. Please do not apply if you do not qualify as only shortlisted candidates will be contacted.

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