Digital Marketing & Social Media Expert

Oasis Africa Consulting Limited - (See More Jobs)

November 08, 2019
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Oasis Africa Consulting Limited is recruiting for fulltime Digital Marketing & Social Media Expert.

Job Details

Oasis Africa Consulting Limited - Our client, a diversified solution provider with a broad portfolio in Power Generation, Electrical Infrastructures, Industrial Equipment, Elevators & Escalators, Home appliances and HVAC is currently beefing up its team.

They are recruiting to fill the position below:

Job Title: Digital Marketing & Social Media Expert

Location
: Lagos
Job Type: Full-time

Job Description

  • Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
  • Design, build and maintain our social media presence
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights
  • Brainstorm new and creative growth strategies
  • Plan, execute, and measure experiments and conversion tests
  • Collaborate with internal teams to create landing pages and optimize user experience
  • Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  • Instrument conversion points and optimize user funnels
  • Collaborate with agencies and other vendor partners
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

 

Job Requirements

Min Required Experience:

Not Specified

Min Qualification:

Bachelor's Degree/HND

Desired Courses:

Not Specified

Other Requirements:

Qualifications

  • BS/MS Degree in Marketing or a related field
  • Proven working experience in digital marketing
  • Demonstrable experience in SEO/SEM, marketing database, email, social media and/or display advertising campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Experience in optimizing landing pages and user funnels
  • Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
  • Experience in setting up and optimizing Google Adwords campaigns
  • Strong analytical skills and data-driven thinking
  • Up-to-date with the latest trends and best practices in online marketing and measurement.

Salary and Benefits
Pay/benefits are competitive based on industry standards.

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