Oasis Africa Consulting Limited is recruiting for fulltime Digital Marketing & Social Media Expert.
Oasis Africa Consulting Limited - Our client, a diversified solution provider with a broad portfolio in Power Generation, Electrical Infrastructures, Industrial Equipment, Elevators & Escalators, Home appliances and HVAC is currently beefing up its team.
They are recruiting to fill the position below:
Job Title: Digital Marketing & Social Media Expert
Location: Lagos Job Type: Full-time
Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Collaborate with internal teams to create landing pages and optimize user experience
Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
Instrument conversion points and optimize user funnels
Collaborate with agencies and other vendor partners
Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Min Required Experience:
BS/MS Degree in Marketing or a related field
Proven working experience in digital marketing
Demonstrable experience in SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
Experience in optimizing landing pages and user funnels
Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
Experience in setting up and optimizing Google Adwords campaigns
Strong analytical skills and data-driven thinking
Up-to-date with the latest trends and best practices in online marketing and measurement.
Salary and Benefits Pay/benefits are competitive based on industry standards.
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