Senior Marketing Analyst

Carleton Hotels - (See More Jobs)

Apply Now November 08, 2019
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Carleton Hotels is recruiting for fulltime Senior Marketing Analyst.

Job Details

·        Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door

·        Deploy successful marketing campaigns and own their implementation from ideation to execution

·        Experiment with a variety of organic and paid acquisition channels like content creation, content curation, event management, publicity, social media, lead generation campaigns, copywriting, and performance analysis

·        Produce valuable and engaging content for our website and blog that attracts and converts our target groups

·        Build strategic relationships and partner with key industry players, agencies and vendors

·        Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely

·        Oversee and approve marketing material, from website banners to hard copy brochures and case studies

·        Measure and report on the performance of marketing campaigns, gain insight and assess against goals

·        Analyze consumer behavior and adjust email and advertising campaigns accordingly

Job Requirements

Min Required Experience:

2 year(s)

Min Qualification:

Bachelor's Degree/HND

Desired Courses:

Not Specified

Other Requirements:

·       Demonstrable experience in marketing together with the potential and attitude required to learn

·       Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate

·       Experience with Microsoft office

·       Experience using social media platforms like Instagram

·       Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets

·       A sense of aesthetics and a love for great copy and witty communication

·       Up to date with the latest trends and best practices in online marketing and measurement

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About Carleton Hotels

  • Type: Private
  • Headquarters:

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