FrieslandCampina is a unique multinational FMCG & B2B company aiming to stay successful in an ever-changing and increasingly complex world. We are unique because our suppliers, the farmers, are also our owners. Since we own the entire supply chain, from grass to glass, we can guarantee the high quality of all our products. As we work in highly competitive markets, we need to be agile while balancing all interdependencies inside and outside our company. Next to a supply-driven business, our portfolio consists of many strong commercial brands all over the world.
FrieslandCampina WAMCO Nigeria Plc is recruiting to fill the position below:
Job Title: Brand Manager
In this position, you will be responsible for:
- Brand Campaign management: lead the go to markets strategy, develop and execute brand specific campaigns that span multiple channels including digital, retail, social that drive commercial results and deliver conversions working in collaboration with the integrated team.
- Leadership and collaboration: work closely with cross functional teams and agencies to lead and support the growth of people and the brand across the conversion funnel.
- Strategic Development: Support with the development of key brand foundational tools including brand positioning and brand narrative. Develop an understanding of our strategic targets, their motivations, and identify opportunities to reach them.
- Brand analytics: Leverage date to formulate powerful insights and human truth that will inform and aid product developments and marketing campaigns. Report campaign performance and initiate recommendations for optimization.
- For thousands of people every day, we are more than just a dairy company. To our farmers, our employees, the communities we serve, the businesses we work with and the people to whom we bring happiness, FrieslandCampina means something more. For them it’s not just about what we do, but who we are.
- We value talented people from any background who want to contribute to something bigger than themselves. We encourage all of our 22,000 employees to make decisions that benefit our entire company. At FrieslandCampina we own our own career and act accordingly. We trust you to make a difference in your job and influence the bigger picture. Working at FrieslandCampina means you are contributing to a better world.