Business Development Manager

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Job Description

Oaklands and Johnson Limited is a world-class Advertising and Experiential marketing company.

Job Title: Business Development Manager 

Key Responsibilities

  • Work with and develop the current prospect database within specified business sectors to generate effective leads & exceed sales targets for the business (100 Million Naira monthly)
  • Develop a sales contact plan to include cold-calling, direct marketing, and attending industry events to build relationships with key prospects
  • Respond to incoming Requests for Information (RFIs), Requests for Proposals (RFPs) in a professional and creative manner
  • Understand a prospectТs business needs and develop a tailored digital marketing proposal using all relevant O&J products and solutions, drawing on expert internal resource as required
  • Work closely with colleagues in agency to identify common new business prospects and cross-sell integrated search and affiliate proposition
  • Represent agency at industry events, including round tables, speaking forums and new business events
  • Work closely with Client service team to identify appropriate go to market messaging for specific business sectors
Job Requirements
Minimum years of experience


Other Requirements

Knowledge Sharing, learning & development:

  • Enhance own development by taking responsibility for staying informed and up to date with competitors activity/ industry knowledge
  • Work closely with the affiliate team to develop new business proposals
  • Work closely with the client service, Creative, & media teams to demonstrate O&J expertise at new business pitches
  • Contribute to the learning environment by identifying areas where there is potential for learning and building knowledge with others
  • Adopt the performance management scheme by setting objectives, participating in performance reviews and building a personal development plan.

Key Relationships:

  • Head of Creative Development Managers & Business Development Executives
  • Group marketing team
  • Client Development team
  • Network team


Professional Requirements:

  • 5+ years minimum working in experiential marketing and product branding.
  • Proven track record in consultative selling, specifically with Tier 1 & 2 merchants
  • Experience in constructing contracts resulting from complex sales
  • Experience working across pan-African territories an advantage
  • Excellent affiliate marketing knowledge
  • Moderate knowledge of digital marketing
  • Good understanding of tracking and ad-serving technology used in affiliate marketing
  • Experience responding to formal RFIs & RFPs for large brand businesses
  • Experience dealing with businesses at Head of E-Commerce, Marketing Director and above, and with an extensive network of contacts.
  • Ability to interact with and influence multiple sales channels
  • Experience developing effective tactical marketing strategies to support sales acquisition
  • Experience in re-positioning products and services through the sales process would be advantageous
  • Ability to manage and track lead generation and a sales pipeline through CRM system
  • Degree or equivalent
  • Formal sales training.

Personal Requirements:

  • Tenacious & creative sales approach
  • Driven and motivated by results
  • Passionate about performance marketing
  • Strong presenter, negotiator, and influencer
  • Excellent written & verbal skills
  • Organised, with good attention to detail
  • A self-starter who can spot new opportunities
  • Able to work as part of a wide and varied team.


Method of Application

Interested and qualified candidates should send their CV to email below using the "Job Title" as the subject of the email.

This job is no longer accepting applications.

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About Oaklands and Johnson Limited
Job Summary
April 3, 2020
Offer Type
Full time
Minimum of 5years
April 30, 2020
Sales / Business Development /Advertising/ PR / Marketing
Advertising / Media / Publishing
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