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- Identify customers’ needs and gaps in our content and recommend new topics and strategies.
- Design market research questionnaires, forms and create a content calendar.
- Research industry-related topics (combining online sources, interviews and studies) to assess development potential and future trends in the real-estate industry.
- Plan and write clear descriptive content to promote real-estate products, generate leads and boost brand awareness.
- Assess developmental opportunities and develop marketing strategies and presentations.
- Review and evaluate commercial or residential real-estate development proposals to provide advice on marketing strategies.
- Brainstorm visual and copy ideas with other members of the creative team.
- Work closely with the design team and videographer to create marketing content with the objective of sending a core message to the target audience.
- Write blogposts, create video content, e-books and articles.
- Plan and develop content marketing strategies.
- Work closely with the management to discuss the new developmental ideas, identify target audience and build core marketing messages.
Minimum years of experience
Qualifications FSLC /SSCE /JSCE /NABTEB /ADN /OND /ND /NCE /B.Sc /B.Ed /B.Tech
- Be highly creative and imaginative.
- Have good SEO optimization skills and interpersonal skills.
- Works well in a team.
- Be able to work under pressure.
- Have an eye for detail.
- Have an interest in the real-estate industry.
- Familiarity with writing for a web publication.
- Excellent writing and editing skills in English.
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Ability to meet deadlines.
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